Product Marketer. Founder. Builder.
I build GTM from scratch, launch products people actually use, and grow markets that didn't exist yet. 10+ years across SaaS, EdTech, consumer, and retail — across India, Canada, and the US. I also build companies when nobody's watching.
Based in
Washington, DC
By the numbers
GTM from zero. Every time.
Not vanity metrics. The stuff that moved pipeline, changed adoption curves, or built a segment where there wasn't one.
65K+
App users grown from scratch
AI news · couples budgeting
200+
Subscriptions sold in a single launch
Highest in company history
10+
Years in product marketing
SaaS · EdTech · GovTech · Retail
4
Companies built and shipped
One acquired · One exited · Two live
Kind words
What people I've worked with have said.
“Shashank doesn't just execute — he improves the process while doing it. At Prodigy, he immediately identified gaps, proposed new initiatives, and drove them to become top KPI contributors. Data-driven, creative, and one of the most efficient thinkers I've worked with. Any team would be lucky to have him.”
Ariana Biagi
Lifecycle Marketing Manager
Prodigy Education
“He fought for his ideas, backed them with hustle, and delivered — 5% incremental channel revenue on a project I wasn't sure would work. Bold thinking supported by real subject matter expertise and a never-say-die attitude. I've been in this industry a long time. I will bet on Shashank to win for whichever team he's on.”
Mridumesh Kumar Rai
Retail CXO / President
Alshaya, GAP
“Unstoppable energy. Relentlessly smart. The kind of person who watches himself doing the work — and makes himself better in real time. When everything is on the line and the stakes are highest, Shashank is exactly who you want in the room.”
Jodee Rich
CEO
PeopleBrowsr
About
A generalist who ships like a specialist.
Product marketing, sales enablement, category creation, and the occasional side project that turns into a company.
10+
Years in PMM
4
Countries sold in
65K+
App users built from scratch
28K+
Units sold on Amazon
Writing
Thoughts & insights.
Let's talk